Best all-natural shampoo: woman with beautiful curly hair

We’ve Found Them! The Best All-Natural Shampoos for Under $35

Not all natural shampoos are created equal. The best all-natural shampoo should be free of harsh chemicals, leave your hair feeling clean, and even deposit nutrients back into your hair and scalp. Here are some of our favorites.
Moisturizer for sensitive skin: Woman touches her face

Handle With Care: Find the Best Moisturizer for Sensitive Skin

What's the best moisturizer for sensitive skin? We admit there isn't a one-size-fits-all solution, but finding the right skincare products isn’t an impossible task. We’ve got some guidance that'll help you put your best face forward.
Homemade moisturizer: a woman with beautiful skin

DIY Homemade Moisturizer for Difficult Skin Types

It's all about customization these days, and we think it makes sense for your skincare to be custom-made too. We're sharing our acne-safe, anti-aging, homemade moisturizer recipe so you can have a moisturizer that’s made for you by you.
Best makeup for sensitive skin: beautiful woman wears soft, natural makeup

The Best Makeup for Sensitive Skin Is in the Natural Section

The best makeup for sensitive skin neither irritates nor overwhelms it with fragrances or pore-clogging ingredients. But it also needs to offer good coverage throughout the day. We've created the ultimate guide to help you choose.
Best men's moisturizer: A handsome African-American man smiles at the camera

10 Best Men’s Face Moisturizers

This curated list of the best men’s face moisturizers is sure to have something that fits your needs. Whether you’re dipping your toe into men’s skincare for the first time or are a facial care veteran, we’ve got you covered.
Chemical-free makeup: Smiling woman looks in the mirror

Face the Facts: The Truth About Chemical-Free Makeup

Just like how you want to nourish your body with healthy foods, you should treat your skin to healthy ingredients that are both beneficial and beautifying. Fortunately, a chemical-free makeup routine will help you do just that.
Natural skin moisturizer: a jar of creamy coconut oil

6 Natural Skin Moisturizers You Already Have at Home

Got dry skin? Finding a natural skin moisturizer can seem like a never-ending quest. The good news is that you don't have to look very far to keep your skin hydrated. Some of the best natural moisturizers are right in your kitchen.
Organic deodorant: closeup on a woman's underarm

3 Organic Deodorants That Actually Work

If you're like most people, you probably assume that organic deodorants don't actually work. But it turns out there are some fantastic organic deodorants out there that work really well if you use them correctly. Here are our top three.
Best natural foundation: Woman wears natural makeup

Coverage, Tone, and Type: Finding Your Best Natural Foundation

Finding the best natural foundation can make a big difference in your makeup routine. Do you want a liquid foundation, powder foundation, serum foundation, or foundation stick, and how much coverage do you need? Find the answers here.
Woman enjoys the benefits of the best organic skincare

3 Best Organic Skincare Brands With Small Batch Products

You might be surprised to learn that your skin absorbs as much as 70 percent of what goes on it. If pondering this leads you to consider organic skincare, you're not alone. Here’s a look at some of the best organic skincare out there.
woman uses non-comedogenic oils for beautiful skin

Which Non-Comedogenic Oils Are Best for Acne-Prone Skin?

Even for the oiliest skin, drying things out often makes the problem worse. In fact, facial oils can sometimes be the solution to oily skin – it's just a matter of finding the right one. We’ll help you find one that’s non-comedogenic.
woman looks for vegan skincare brands

Here Are 10 Vegan Skincare Brands You Need to Try Now

Whether you're an animal lover or simply strive to be a socially conscious consumer, it's easier than ever to find vegan products to suit your needs, but so many choices can also create confusion. Cut the confusion with these top brands.
Woman applies organic lip balm

Pucker Up: 11 Organic Lip Balms You Can’t Live Without

To help you find the ultimate organic lip balm, our guide features both tinted and untinted lip balms that are free from anything artificial and are loaded with organic ingredients. These top picks will leave you with happy, healthy lips.
Natural Skin Care Products: Woman smiling against a blue sky backdrop

Shopping Guide: Natural Skincare Products You’ll Love

You’re exposed to lots of unseen chemicals and environmental pollutants every day through what you eat, drink, and breathe. So it's more important than ever to take control wherever you can, and that includes what you put on your body.

Best Mineral Makeup: Woman sitting in car looking at camera

The 4 Best Mineral Makeup Brands to Check Out

Is mineral makeup really better for your skin and safer for your health? Does it work as sun protection with its zinc and titanium dioxide content? We're here to share the facts and introduce the best mineral makeup companies on the market.

Best Natural Moisturizer: Woman standing against white wall looking to the side

Stop Searching, We’ve Found the Best Natural Moisturizers for You

It's easier than ever to find high-quality daily moisturizers with clean, pronounceable ingredients to add to your natural skincare regimen. These top four could help with acne-prone skin, dry skin, large pores, uneven skin tone, or aging.
Best Moisturizers for Dry Skin: Hand getting lip gloss from pot

Glow Up: Best Moisturizers for Dry Skin for Your Face and Body

We've selected some of our favorite moisturizing lotions for dry skin. Finding the best moisturizer for your dry skin is all about which ingredients work best for you and the particular issues you're having. So let’s dive in!
Natural Toner: Cotton pad being applied to skin

How to Choose the Best Natural Toner for Your Skin Type

Many face toners are alcohol free, but that doesn't mean they are good for you. The good news is that there are also plenty of natural toners that are both gentle and effective at doing what they should be doing in the first place.

Use This, Not That: Ingredients to Look for in Natural Beauty Products

Use This, Not That: Ingredients to Look for in Natural Beauty Products

There are a host of ingredients in American beauty products that are actually banned from use in other parts of the world. We've compiled a list of those ingredients and offer a few suggestions for natural ingredients you can use instead.
Top 10 Natural Body Lotions You Can’t Live Without

Top 10 Natural Body Lotions You Can’t Live Without

Natural body lotions should heal and moisturize your cracked skin without harsh chemicals. We've selected our 10 favorites pure ingredients that leave your skin feeling smooth, all verified by the Environmental Working Group (EWG).

How to Choose a Natural Face Moisturizer for Your Skin Type

How to Choose a Natural Face Moisturizer for Your Skin Type

What makes a great natural face moisturizer? It might seem like a simple, straightforward question, but it's one that can spark many different answers depending on who you ask and what your skin needs are. We’ll help you find the answer!

The Ingredients to Look for in the Best Natural Lotion

The Ingredients to Look for in the Best Natural Lotion

The world of natural body care and beauty products is ever-expanding. New natural skin and hair care solutions are popping up left and right. The trouble is: “Natural” doesn’t need to follow any particular guidelines by law.

The Best Vegan Skincare Routine in 5 Steps

The Best Vegan Skincare Routine in 5 Steps

Vegan and cruelty-free skincare can be hard to navigate. Even if a finished product has no animal-derived ingredients, there may have been animal testing on some of the ingredients. Consider us your co-pilot in finding the best products.

Soothe Skin Naturally: The Best Aloe Vera Gel

Soothe Skin Naturally: The Best Aloe Vera Gel

You’re probably familiar with aloe vera gel as a sunburn remedy, and aloe gel definitely provides sunburn relief and helps with bug bites, but it’s also a great addition to a natural skin care regimen because of its many beauty benefits.


Ingredients to Look for (and Avoid) in Vegan Lotion

Ingredients to Look for (and Avoid) in Vegan Lotion

Your vegan facial and body care product collection should definitely include a vegan lotion. When you choose high-quality vegan lotions with natural or organic ingredients, you're doing yourself and your furry friends a favor.

Top 5 Organic Shampoos

Mane Attraction: The Best Organic Shampoos

Don't allow pretty packaging and clever advertising to distract you from carefully reading the list of ingredients in your organic shampoo. We’ll help you untangle those ingredient lists and select an incredible organic shampoo.
Paraben-Free Makeup

The 6 Best Paraben-Free Makeup Brands

Paraben-free personal care products are in higher demand than ever, and makeup is no exception. Whether you’re worried about paraben exposure or have found that they don’t work for your skin type, you have a lot of paraben-free options.

Natural Sunscreen vs. Chemical Sunscreen: Which Should You Choose?

Natural Sunscreen vs. Chemical Sunscreen: Which Should You Choose?

When it comes to sunscreen, there are so many choices — from natural sunscreen to chemical sunscreen — it can be overwhelming. It might make you want to stay indoors and avoid the sunshine altogether. But not to worry. We're here to help.

Best Moisturizer for Sensitive Skin: Top Tips Before You Buy

Best Moisturizer for Sensitive Skin: Top Tips Before You Buy

Having sensitive skin can be super frustrating. It can be tough to find the right products through trial and error if you don’t know which ingredients could cause you problems, but knowing the most common triggers is a good place to start.

Advantages of Using a Vegan Eye Cream

Advantages of Using a Vegan Eye Cream

Your skin absorbs 60 percent of what you put on it, and the skin around your eyes is some if the thinnest on your body. So how can you treat it right? Why not choose products that nourish not only your skin, but your overall health as well?

How to Pick the Best Natural Moisturizer for Your Skin Type

How to Pick the Best Natural Moisturizer for Your Skin Type

You can't always trust labels. Some skin care brands think of "natural" as more of a marketing tactic than a true reflection of the product's ingredients. But even if you can't always trust a label, you can always read the label.

Shop Your Values: The Best Vegan Face Masks

Shop Your Values: The Best Vegan Face Masks

There are a ton of face masks on the market, not to mention the various spa treatments available at pretty high prices. We’ve created a guide to help you find the best vegan face mask. We’ll tell you your options and their pros and cons.
Top 5 Best Natural Mascaras Under $30

Top 5 Best Natural Mascaras Under $30

Runny mascara is everyone’s beauty nightmare. And choosing a natural mascara shouldn’t mean that you have to re-make your face mid-day. So what can you do to avoid this mid-day terror? Check out our list of the best natural mascaras.

Best Moisturizer for Oily Skin: Brunette model touching face

Best Moisturizer for Oily Skin: Do’s and Don’ts

While there's not much you can do about your genetics, there are a number of things you can do to help minimize the nuisance of a super-shiny face. For one, you can make sure to use the proper skin care products for your skin type.
Top Vegan Cleansers: Woman wearing flower crown

Top Vegan Cleansers: How to Pick a Face Wash, Cleansing Oil, or Foaming Cleanser

A walk down the skincare aisle will reveal a wide range of prices for vegan cleansers and other facial and body care products. From facial cleansers to eye make-up remover, which products are worth the money and which ones are just fluff?
Best Organic Face Moisturizer: Woman laying in milk bath with flowers

The Best Organic Face Moisturizers for Day and Night

No matter your skin type, there’s a face cream, oil, or serum out there to keep you looking your best. Whether you have the oiliest or driest skin around, finding the right balance is possible if you choose the right facial moisturizer.